What You Get

What You Get

What will you get?

You will benefit from our team of in-house journalists and social media experts who know how to get content noticed by the people and publishers who matter. PR Fire…

  • Employs real journalists working their magic to make your content shine
  • Uses targeted distribution lists to reach the publishing sectors you want
  • Includes as standard distribution through our social media assets including Twitter, Facebook & LinkedIn and publication on the PR Fire news portal
  • Is totally Google-safe and compliant with SEO best practice. No spammy links here.
  • Provides a report on the impact of your submission so you know what you got for your money

For just £50 + VAT, your content will be:

  • Distributed to thousands of journalists, bloggers and publishers within your selected audience category.
  • Published on the PR Fire and SWNS.com websites and submitted to Yahoo News and the leading search engines.
  • Featured on the PR Fire Twitter and Facebook feeds, giving you cross-channel exposure.
  • Submitted to Google News. Note that inclusion of your submission is at the sole discretion of Google.

Additionally, we will:

  • Provide you with a report which outlines the work carried out and enables you to gauge its impact and therefore your ROI.
  • Host a copy of your content indefinitely for no additional cost.
For a little extra, you can tap into our range of professional services to amplify your content and give it maximum exposure

All sponsored promotion and advertising bolt-ons include a report on the resulting traffic, comments, shares and likes. Note however that the success of these additional options ultimately depends on the quality of the content, so unless your release has been produced by a professional we recommend that you also select the “Full consultation and re-writing” bolt-on to ensure maximum potential ROI.

Professional sub-editing by our journalists £50 + VAT

Your release will be handed to our 40-strong team of writers and editors who will read through your copy, make corrections and amendments as they see appropriate to ensure your release has a professional look and is taken seriously. Any changes will be handed back to you for approval before final distribution.

Full consultation and re-writing service £150 + VAT

Our in-house team of journalists will give an analysis of your release and suggest creative ways in which it may be re-worked, re-written or enhanced with images or other content. Their expert eye will pick out angles you may have overlooked. This consultation process will be overseen by one of our account handlers who will act as liaison between you and the writing team.

Add professional photography £50 + VAT

Over the past 40 years SWNS has built up a library of over 750,000 copyright-owned images. We have everything from stock images of drinks and buildings to incredible images of news events, the natural world and (lots of) cute animals. Simply select this option during the submission process and our picture editors will contact you to discuss a brief before selecting some suitable images for your approval.

Distribution on the national news wire £250 + VAT

SWNS is the leading provider of news content to the UK national press and leading web publishers. We use a news wire only available to agencies such as ourselves and have subscription deals with leading web publishers such as Mail Online, AOL and Yahoo!, whose editors receive our copy directly. Subject to editorial approval and suitability, your press release could be landing on their screens along with the best news stories of the day! Just tick the box during the submission process or contact us directly and our account handlers will submit your content for consideration by the editors at SWNS.

Facebook sponsored promotion £100 + VAT

Your story will be promoted on Facebook using targeted adverts. This option is ideal for content with genuine viral potential such as human-interest stories, opinion pieces and infographics. Your story will feature in the news feeds of the most relevant audience based on demographic criteria such as age, location and interests.

Twitter sponsored promotion £100 + VAT

Promoted Tweets provide you with a means of advertising your content and amplifying your online reach on one of the world’s most powerful and influential content platforms. We will place your content directly into the feeds of bloggers, journalists and relevant industry influencers with an interest in what you have to say.

YouTube advertising £100 + VAT

If your release includes video, select this option and we’ll use YouTube’s demographic targeting facilities to run a sponsored promotional campaign, ensuring that your target audience has a greater chance of seeing your content on the world’s premier video platform.

Reddit sponsored promotion £100 + VAT

Your content will be amplified to reddit, a community content sharing site boasting over 113 million users. Via paid redditing, we will target relevant subreddits (communities of redditors) to ensure your content is seen by users who fit your target demographics.

StumbleUpon sponsored promotion £100 + VAT

Your release will be promoted to relevant categories on StumbleUpon’s with the potential to be seen by up to 25 million active users.

LinkedIn sponsored promotion £100 + VAT

Arguably the world’s most powerful social networking site for businesses and professionals, LinkedIn is a great platform for spreading the word about new products and services. We will target relevant users based on your specified audience demographics and target industry sectors.

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Contact
PR Fire
c/o Custard Online Marketing
Fourways House
57 Hilton House
Manchester
M1 2EJ

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Copyright © 2016 Desert Igloo Ltd t/a PR Fire

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