Let’s face it, SaaS content marketing is tough. Unless you don’t want to stand out. Companies that have content as a solid part of their marketing efforts know what goes into crafting a competitive strategy and creating content that fits all levels of the sales funnel while still satisfying both existing and new audiences. Effective content …
SaaS Content Marketing: How to Build Authority and Generate Sales Read More »
Effective PR is all about monitoring buzz, following media trends and publicising your product, service or business when the opportunity strikes. The right media monitoring software can help to make this process significantly easier, helping you get measurably better results. Today, a wide range of tools are available to make tracking media mentions, competitors and …
If you ever want to make your job as a PR professional easier, you need the right PR tools and software. Without these tools and software, you’ll find that you’d be spending way more time writing/editing press releases, hunting down email addresses of journalists, and tracking the performance of your PR campaign. You could also …
24 Best Public Relations Tools and Software for PR Professionals in 2022 Read More »