HustleFish Joins Forces with Digitl Inc. to Expand Digital Innovation

LAFAYETTE, US. January 24th, 2024 - 2024 marks an exciting year for the two agencies as HustleFish, a website development and search engine optimization agency, acquires Digitl Inc., a paid advertising and email marketing firm. Effective February 1, 2024, the entire Digitl Inc. workforce and client base will join forces with HustleFish. 

This acquisition presents an exciting opportunity for the company to better serve its clients with a combined workforce, and offer complimentary services that benefit every small business. 

Here's how the acquisition came about, how it will impact clients, and what new services are now available:

As Brock Jones, the founder of Digitl Inc., puts it, “Professional website development is the most highly requested service that we couldn’t offer, until now. We’ve collaborated with other firms in the past, but HustleFish upholds a level of quality and professionalism that we haven’t experienced with other firms, and we’re excited to deliver this to our clients.'' 

Steven Sauder, the CEO of HustleFish says “Our customers’ success is our most important metric. We’ve built a reputation for delivering high-quality work and long standing customer relationships, which is the same standard that Digitl upholds. The opportunity lies in Digitl’s ability to drive high-converting traffic to our clients new sites.”. 

Digitl Inc. was founded in 2020 on the belief most small businesses struggled to acquire new customers, and that paid advertising and email marketing could solve this problem. The days of “build it and they will come” are long over — every business must advertise! What started as a one-person team is now a well-oiled five-person machine that effectively manages over $10M in ad spend and over 500,000 email recipients annually. 

HustleFish is a creative web development agency founded in 2017. They’ve claimed their corner of the market by bringing clients’ brands alive on the web and converting casual site visitors into paying customers. Where other firms offer blanket solutions, HustleFish takes a unique approach to solving complex business challenges and builds long-lasting partnerships with their clients.

The big question with any service-based acquisition is, “what happens to the acquired firm’s customers? And how will they be managed?” The positive news is, Digitl’s entire workforce will be retained and the scope of work will also improve significantly. Existing Digitl clients will have access to more advanced data reporting, superior creative and production capabilities, and a team of top-notch website developers. The service hasn’t changed — it’s only gotten better.

Perhaps most unexpectedly, these improvements in service come at no additional cost and are automatically applied to client accounts on February 1, 2024. The entire team at Digitl Inc., including the founder, will be retained throughout this transition, guaranteeing zero service interruptions or loss of knowledge on client accounts.

Existing HustleFish clients now have access to an elite advertising team with a plethora of knowledge and experience across different industries. The acquired firm is a verified advertising partner on both Meta (Facebook and Instagram) and Google, and actively manages over $10,000,000 in ad spend for existing clients. Effective February 1, all existing HustleFish clients will be offered a complimentary account audit and detailed revenue projections for the start of their paid advertising journey. 

Sauder states, “This is, of course, an optional service, but something we believe will provide tremendous value to our clients.” 

The future looks bright as Digitl Inc. joins HustleFish to deliver both advertising and web development under one roof. The synergies created through this acquisition are not just about expanding services, but also about deepening the impact of each project undertaken. This acquisition represents a growth in numbers, an elevation in standards, a promise of innovation, and a testament to the commitment for quality and client success. 

Continued updates will be provided as the lead-up to the acquisition date on February 1st progresses. Close communication will be maintained with clients and staff on both sides to ensure a smooth transition. For any questions regarding the impact or benefits of this transition, email Steven Sauder at HustleFish or Brock Jones at Digitl Inc.