NEW YORK, NY. December 1st, 2025 – The B2B sales playbook is undergoing a major transition. Many companies continue to rely on large cold lists and broad outreach, yet an increasing number of teams are reporting far stronger performance by engaging only with individuals who have already demonstrated interest through profile views, content interaction, or competitor research. This shift reflects a broader movement toward timing, relevance, and communication grounded in visible buyer behavior.
Valley has introduced the first signal based LinkedIn platform, designed to detect intent signals that standard systems do not surface. The platform identifies the individuals who are actively researching a company on any given day rather than those who merely match an ICP description. It conducts research, adapts follow up steps based on behavior, mirrors each seller’s natural tone, and books meetings directly onto calendars.
“Every day, prospects raise their hands through digital behaviors like viewing your profile, engaging with your content, and researching competitors,” said Valley’s founder. “But companies are blind to most of these signals. They are messaging cold strangers while warm prospects who want to hear from them slip away to competitors who can see and act on these signals faster.”
The move from list based to signal based selling reflects a fundamental shift in outreach strategy. Previously, teams would purchase broad lists of titles and industries and send high volumes of messages in the hope that a small fraction of recipients would respond. Signal based engagement focuses instead on the smaller group of individuals who have already interacted in meaningful ways, producing response rates that early users report as substantially higher.
This shift mirrors a broader transformation: instead of relying on volume and hope, revenue teams now focus attention where it matters most. By analyzing large sets of activity, behavior, and fit data, Valley pinpoints who is ready for a conversation and shapes meaningful outreach in real time. Reps connect with people who want to engage and save hours each day.
Data trends support the shift. Profile viewers are reported to be 18 times more likely to respond than cold prospects. Individuals who engage with content convert at 31 times the rate of those with no prior interaction. Those who engage with competitor activity show 42 times higher intent. These indicators form the basis of a more efficient, behavior driven approach to outbound communication.
Valley customers report notable performance gains, including connection acceptance rates of around 60 percent and reply rates significantly higher than the industry standard of 0.5 percent. Many teams also note that the time to first meeting has been reduced from weeks to days, and some report that teams of five are now matching the pipeline output typically associated with competitors three times their size.
Teams describe outreach that feels handcrafted and contextual, with messaging so personal that prospects say they feel “seen.” Leaders report that productivity is no longer measured by the number of messages sent, but by the number of people who respond and the conversations already underway.
Traditional sales tools and AI SDR solutions are built for interruption based selling. They help teams send more messages faster, achieving the same poor results at greater scale.
Valley takes the opposite approach of traditional tools by introducing capabilities designed specifically for intent driven outreach. The platform identifies signals that are typically invisible, such as profile viewers, post engagers, and impression patterns, and responds within hours through automated workflows that move from signal detection to message approval. It personalizes communication in each seller’s voice using proprietary tone matching and scales outreach safely through intelligent throttling, realistic activity patterns, and approval controls that help protect account health.
Signal detection, instant research, natural voice writing, and safe automation must be native, unified capabilities. Valley was built from day one as a signal based system rather than bolting AI onto older outbound infrastructure. This architecture enables teams to run a complete LinkedIn native prospecting motion that prioritizes intent, adapts follow ups, safeguards accounts, and generates pipeline in less time without sacrificing authenticity.
The shift from cold to warm intent driven engagement represents the largest change in outbound since email automation. Companies still doing cold outreach in 2025 are operating with playbooks that no longer match buyer behavior. For AI and GTM companies, the irony is acute: they sell the future of revenue automation using outdated outreach methods. Valley enables them to practice what they preach.
For GTM and executive branding agencies, Valley turns content and thought leadership into measurable pipeline. Every post, article, and viral moment can now be tied directly from engagement to meeting.
Each day without signal based outbound represents missed opportunities, as warm prospects may move toward competitors who respond more quickly to visible intent. Organisations also risk seeing their content investments produce little measurable pipeline, while sales teams continue working through reply rates around 0.5 percent. In many cases, competitors initiate conversations with prospects who had already shown interest but were not identified in time.
Over 200 teams across technology, finance, consulting, SaaS, and founder led sales motions have already adopted this workflow. Many replaced traditional outbound tools after hitting performance ceilings. Others use Valley to support leaner, more efficient go to market teams. Adoption continues to accelerate, signaling that signal based and intent first selling is becoming the new normal for LinkedIn prospecting.
Valley is the first signal based LinkedIn outbound platform, turning buyer intent into booked meetings within 48 hours. The platform is designed for sellers by sellers, focused on real conversation quality rather than message volume. Every workflow emphasizes authenticity, timing, and relevance while keeping communication safe, compliant, and aligned with LinkedIn native behavior. Valley’s mission is to end interruption based selling by enabling teams to respond only to prospects already showing interest.
ENDS