Upgraded Integration allows Agencies and Ad Networks to streamline their cash flows by expediting their receivable payments. Mountain View, Calif., July 2020 One of the most unexpectedly challenging aspects of running a successful AdTech business is handling cash flows. AdTech Networks and Agencies that buy advertising media have to pay for that media immediately, but their advertisers often pay Net 30 terms or even longer. A single delayed payment can spell disaster for these businesses. It gets worse when the...
