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Ramp Up Your Public Relations With A Newswire Feed That Resonates
With a deluge of content floating about, the line past which you would call an item of interest newsworthy or even ‘news’ blurs. But every
How to Distribute Content: 7 Impressive Ways the Experts Are Doing It
If you’re wondering how to distribute content, you’re not alone. Let me set the scene. You’ve written a stand-out piece of content that beats anything else
Instagram Reels: 10 Ways To Use In Your Small Business
You aren’t new to Instagram. You have already seen the “TikTok-like” videos on your feed and occupying a large part of your explore tab. Instagram
8 Hand-Picked Content Marketing Books You Should Read
Fed up with content marketing books that turn out to be utter tripe? That was me too. When I googled “content marketing books” looking for inspiration and
6 Essential Digital PR Tools for Small and Mid-Sized Businesses
Digital PR can help your small and mid-sized business grow Done right, online PR can be one of the most cost-effective ways to expand your
The Jobs to Be Done Framework: What It Is and How to Use It
I like to say that 80% of marketing is customer research. I’m sure you agree that, when you understand your customers inside out, marketing is
SaaS Content Marketing: How to Build Authority and Generate Sales
Let’s face it, SaaS content marketing is tough. Unless you don’t want to stand out. Companies that have content as a solid part of their marketing
SEO Tips From 20 Content Marketers Who Are Crushing It
At the start of your content marketing career, how many SEO tips did you receive? If you’re anything like me, the answer is zero. Part
Tutorial: How to Email Your Press Release to Journalists
You’ve done it! You’ve spent hours working, and you’ve crafted the finest press release known to man. It has everything: it answers the five Ws,
